Archive for Facebook

How Does Social Media Optimization Work – Welcome to Social Media Marketing 101

Just as everyone’s figured out SEO, in comes another buzz word – SMO, a.k.a. social media optimization. While the discipline of social media optimization is not nearly as advanced as search engine optimization, it still holds a wealth of potential for a business. How can a website begin to optimize their site for social media? Below are some ideas.

Social Media – Add Power to Recruiting

Although an increasing number of companies are creating a presence on social media web sites as a way to attract new talent, if you want to recruit Millennials, a social media presence is mandatory. Today’s high school graduates have been exposed to the Internet since early childhood. Their plugged-in world is creating a level of connection and interactivity that is changing how we communicate and do business.

October Video Streams Up 26%; Facebook Viewing Jumps 1,840%

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October Video Streams Up 26%; Facebook Viewing Jumps 1,840%.

The number of total online video streams, unique viewers of online video, streams per viewer and time per viewer all showed year-over-year increases in October 2009, led by a 26% growth in total streams and a 24% jump in time per viewer, according to US data from The Nielsen [...]

Top Five Social Media Sites

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By Timothy L
Social media websites have transformed the web in recent years; understanding how to use them and their inherent value as a marketing platform is truly valuable to growing businesses today. Below, five popular social media sites are examined in further detail in terms of how they work and the best way to utilize [...]

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We are a marketing and social media company in Northern California working directly with businesses to increase their presence and brand identity. Our goal is to increase your revenue and reduce your costs utilizing the latest technologies, networking programs and strategies. We will also monitor your brand and personal reputation to ensure you are aware of the conversation that may affect your business.